How to focus on the connections that create exponential growth

Not all relationships are equal. According to the Pareto Principle, 80% of your results come from 20% of your actions—or in this case, your relationships.

1. Identify Your Connectors Who are the few people who consistently introduce you to opportunities? Nurture these relationships. Schedule regular check-ins and look for ways to support them.

2. Give More Than You Take The best networkers are givers. Share leads. Make introductions. Offer help before asking for it. Value breeds reciprocity.

3. Prioritize Credibility Over Visibility It’s better to be trusted by 10 influential people than known by 1,000 strangers. Focus on depth, not breadth.

4. Be Intentional With Follow-Ups Don’t let meaningful introductions fade away. Follow up with purpose. Reference your last conversation. Share something valuable. Keep the relationship warm.

Takeaway: Focus your energy on the few connections that create the biggest results. Small circles. Big impact.